Brand Identity & Packaging
Launch your product with me
Hi, I'm Haley! I design brand identities and packaging for consumer packaged goods (CPG) brands. I work with companies from all around the globe who want a professional yet personality-driven brand.
My process is to start with defining a brand identity, then craft sleek yet vibrant labels and packaging. After the brand and product are ready to go, we'll develop marketing and merchandise that help foster a community.
I've followed this framework for my own beverage business. I love sharing what I've learned with my clients, and they appreciate my insight.
01. START HERE
Behind every sexy label design is a strong brand identity. Do you have a logo? Color palette? Graphic style? If not, click and learn more about why it’s a business essential.
02. LABELS, BOXES, CONTAINERS
You take special care when developing your next product. You need packaging that tells your customer that it looks just as great as what's inside.