Monthly Graphic Design Services for Growing Brands

A graphic design retainer is an ongoing monthly agreement that reserves a set amount of a designer’s time for your business. Instead of hiring a designer separately for every project, you have dedicated creative capacity available for recurring design needs throughout the month.

AI-generated images can be helpful for communicating an overall mood, style, color palette, or creative direction, but I don't recreate them exactly.

AI references aren't production-ready designs, and they can contain distorted typography, impossible packaging structures, inconsistent details, or visual elements that closely resemble existing brands and copyrighted work. Trying to reverse-engineer every detail can also restrict the creative process, turning the project into an exercise in copying an image rather than developing something original and ownable for your brand.

You're welcome to share AI-generated references as inspiration. I'll use them to understand what you're drawn to, then translate those ideas into an original design that works for your brand, your actual packaging format, and real-world production.

Before design begins, I'll need your existing brand assets, packaging specifications or printer dieline, and the content that needs to appear on your packaging. Depending on your product, that may include ingredients, Nutrition Facts or Supplement Facts, claims, directions, warnings, UPC/barcode information, certifications, net weight, and other required copy.

Don't have everything figured out yet? That's okay. I can help identify what we'll need before we get into design.

Absolutely. If you're still determining your packaging format, size, material, or printing method, I'm happy to talk through your options from a design and production perspective.

For highly specialized structural packaging or engineering requirements, I may recommend working directly with your printer, manufacturer, or a structural packaging engineer.

Typically, the printer or packaging manufacturer provides the final production dieline since it needs to match their exact equipment and specifications. I'll design directly onto that dieline and prepare the artwork according to their requirements.

If you don't have a printer yet, we can still begin discussing the creative direction while you source one.

Yes. Packaging gets technical, and I'm comfortable communicating with printers, manufacturers, and production teams to help make sure the final design translates properly from screen to shelf.

Yes. Your approved packaging will be prepared as production-ready artwork based on the specifications provided by your printer or manufacturer.

I have extensive experience with dielines, bleeds, seams, color considerations, barcodes, Nutrition Facts, production specifications, and prepress, so the final files aren't just designed to look good in a mockup. They're designed with production in mind.

Yes. Monthly support can include packaging updates, SKU extensions, production artwork and adaptations of an existing packaging system. New packaging identities or extensive packaging systems may be better suited to a separately scoped packaging design project.

Yes. Restaurants and hospitality brands can use monthly creative support for menus, signage, event promotions, seasonal campaigns, social graphics, email graphics and other recurring marketing materials.